Pest analysis parkson malaysia essays

How to Write a Summary of an Article? It is situated at Durian Tunggal District, Malacca. The principal activities of LTK are production of chicken eggs and manufacturing organic fertilizer. The production capacity of LTK is 1 Million eggs per day.

Pest analysis parkson malaysia essays

Pest analysis parkson malaysia essays focuses on major variables that impacts it daily operations as it delivers its products and services to its clients. The analysis also helps the company to understand its environment better and develop a competitive strategy to enable it achieve a cutting edge even in times of cut throat competition.

To have a better analysis, it is good to have background information about AirAsia.

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Today, AirAsia has become one of the most successful airline companies in South Asian region. It is a pioneer of affordable, low cost and no frill travel in the region. This is based on bilateral agreement affecting the way in which Pan-Asia budget carriers. Landing and navigation charges are expensive in major destinations including Beijing, Hong Kong, Singapore and Bangkok.

There are also no cheaper secondary airports hence, a crisis for the airline. This is worsened by the fact that the airline market is regulated by bilateral air rights agreements. Economic factors AirAsia is a low cost airline and it faces stiff competition from Malaysian Airline.

The good thing is that AirAsia offers cheap flight services and highly affordable tickets that attract many clients in the region. Asia in theory has the most attractive ingredients making a budget airline successful. This is enhanced by the fact that the region is wide and densely populated.

Additionally, economic growth in the region and improved cost of living has empowered many Asians to board flights to different destinations hence, an advantage to AirAsia airline. Social Many passengers in Malaysia are very reluctant to board no frill flights for long hours.

The longer the route, the fewer prices conscious the clients become. They do not want to be on long flights especially with limited or no inflight services. AirAsia wanted to be an airline that operates on average man basis in the street of being in a position to pay for flights.

Additionally, AirAsia strongly commits to Safety First following past previous cases of Severe Acute Respiratory Syndrome that scared many people from flying.

AirAsia therefore complies with all regulatory measures set and consistently adhere to high standards. This ensures safety for all passengers and airline staff.

AirAsia also operates in countries wide diverse cultural aspects and languages. This is because its staff embraces cultural diversity making it easier for the company to thrive in Thai Malaysian border and in Indonesia.

Technology AirAsia offers airline online service that combines air ticketing with car hire, hotel bookings and travel insurance for enhanced AirAsia Travel Protection. To keep all costs in check, the company has further pushed its online or internet services.

This makes it easier for individuals served by poor rail and road infrastructure to board flights. AirAsia in became one of the first and best airlines to introduce SMS booking and guests can easily book for their flights, check schedules and get latest updates on AirAsia promotions at their comfort.

The airline also introduced GO Holiday and clients can book for holiday making it a reliable, better performance and reliable airline. Legal Malaysian government does not have a clearly written policy for commercial air transport. Demographic environment Population growth affects sales of AirAsia.

Increasing population in the country increases sales of the airline bearing in mind that many clients prefer affordable services. Demand for products and services have also increased. However, the company should take advantage of this to expand its operations. It only needs to explore its macro environment and trade profitably.

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Print Reference this. Published: 23rd March, Disclaimer: This essay has been submitted by a student. This is not an example of the work written by our professional essay writers. You can view samples of our professional work here.

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Pest analysis parkson malaysia essays

Being aware of that.3 Collection and analysis of data The data collection and analysis is the next step of the variables and framework defining. attheheels.comic Market in Vietnam Collection and analysis of data used in Market Environment As mentioned earlier.


Pest analysis parkson malaysia essays

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